The Story
How I got here.
Why one industry insider decided the crypto space needed a voice with receipts.
The short version: many years inside the Swiss Stock Exchange, early advisor and investor on both sides of traditional finance and crypto, builder of one of the German-speaking world's leading trading networks, and today the founder of Sonderberg Research in Florida, USA, working 1:1 with six- and seven-figure investors. Here is how it happened, step by step.
Where it started.
I was born and raised in Zurich, Switzerland. My father was a stockbroker, I placed my first trades at 18, and I spent years working professionally at the Swiss Stock Exchange, seeing how markets actually function beneath the price chart.
The crypto years and the wake-up call.
From 2020 through 2025 I advised and invested in several ICOs based out of Switzerland and Liechtenstein, one of which was later valued at $600 million in an official PwC valuation (source). I advised that company from day one that its crypto integration would ultimately hurt it, and I was right. It left crypto behind, rebuilt as an EdTech and AI software company, and today serves governments, institutions, and millions of learners worldwide (legacynetwork.io).
Inside the industry I learned what most investors learn the expensive way: most so-called experts simply got lucky. They make money from clicks, affiliate fees, and the trading volume they generate, not from being right. That became my mission: to be a trusted voice with a clear, provable, timestamped track record. Calls made in public, before the move.
What changed everything was learning directly from institutional investors managing serious capital, at the time directly from a nine-figure investor from Southeast Asia: strip away emotion, follow the facts, and understand that while perfect timing is impossible, getting remarkably close is not. A Germany-based macro investor deepened the macro side. Over the years I built those lessons into my own system: an institutional-grade framework combining macro, technicals, and sentiment, the same one I show openly in my YouTube videos.
Building and outgrowing a trading education company.
In 2022 I co-founded a trading and investing education platform for the German-speaking market (originally UpCrypto Trading), publishing daily crypto market analysis for hundreds of members. In 2024 we expanded internationally with an English membership. In 2025 I bought out my co-founder, a successful Swiss crypto investor, and rebranded the company as Velaris Trading, growing it into a leading trading network with six full-time traders and analysts working 1:1 with members.
Alongside this, I served as an advisor and investor in EB1, a premium invite-only charge card (Visa and Rain partnerships) that turns stablecoin wealth into instant global Visa spending with 24/7 concierge service.
The shift to serious wealth.
By mid-2025, the people seeking me out had changed. More founders, business owners and executives with six- and seven-figure portfolios were coming to me directly for help making sense of major market cycles, portfolio risk and when to deploy or reduce capital. I also began working with wealth management firms on crypto and cycle research. That summer, I launched my YouTube channel with the same audience in mind: successful people managing serious capital who did not have the time, or desire, to become full-time market analysts.
What I kept seeing was the same problem. These were highly successful operators who had systems for their businesses, teams and finances, but no real system around their investments. They were reacting to markets, holding through major drawdowns, round-tripping profits and spending far too much time trying to decide what to do next. The problem was not intelligence. Their portfolios simply lacked the same structure they applied everywhere else in their lives.
So at the end of 2025, I made a deliberate shift. I stopped serving hundreds of traders through a membership model and began working exclusively with a smaller number of founders, business owners and executives investing six and seven figures. I traded scale for depth. That became Sonderberg Research, built around a simple idea: serious capital deserves a real operating system. Today, the work combines market research, portfolio decision infrastructure and direct 1:1 guidance to help clients make the few major decisions that matter each cycle without turning investing into a second full-time job.
What that looks like in practice: I work 1:1 with every client, directly. Each client gets a personalized dashboard running my sophisticated institutional system: buy/sell calls across every asset class, a daily risk metric, the exact read we're making. All of it checkable in under 5 minutes, whenever you want.
And not just that. Weekly briefings across macro, crypto, and equities. Every move I make, posted in real time, before it plays out, not after. And 1:1 access to me, for anything that matters.
Your total time commitment: a dashboard you can check in under 5 minutes, and about 30 minutes a week acting on clear signals. That's it.